About Creative Retainers

What is a creative retainer?

A creative retainer is a monthly agreement between a client like you and a creative like me that gives you access to my wide variety of services at discounted hourly rates. Depending on the package that suits your business’s marketing needs, I will set aside the agreed upon monthly hours specifically for you, giving your project top priority.

Creative retainer packages are 6 month commitments paid monthly in advance. I send detailed weekly reports of how I use your hours along with your balance and provide a strategy on how to use any remaining hours for the upcoming weeks.

What are the benefits of creative retainers?

Creative retainers have gained a lot of popularity lately, and here’s why:

• No overhead costs means low cost solutions to a wide variety of marketing services for you and your business.
• Faster turn around times! Having reserved hours for your project means I can guarantee fast turn around times on your requests.
• Tired of having to explain what you want over and over again? By working on a long term basis, I will get to know your brand and adapt to what your business needs. This will streamline your projects which will save you time, money, headaches and frustrations.
• Hiring an agency on a per-project basis can get expensive. With a creative retainer, you can essentially work on multiple projects at once at a discounted hourly rate.
• Creative retainers guarantee having fresh marketing content/designs for your business social media accounts and website.
• Spend more of of your valuable time running your business and less time worrying about marketing.

Is a creative retainer right for everyone?

No. Creative retainers are for entrepreneurs or small businesses who do not need an in-house full time creative department but do have ongoing creative or marketing needs.

These needs may vary. Whether you’re a start up that needs a new logo, website and social media marketing campaign or an existing business that needs their site updated or need tweaks to their printed marketing material, a creative retainer is a great choice.

The bottom line: creative retainers are for businesses that have a long term plan and know what goals they want to reach.